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Fragrance journal

Brand Story 16 January 2026
What Does It Mean to Be a Valentine? – “Love Transcends Borders” Valentine’s Day 2026
‘Love Transcends Borders’ Valentine’s Campaign’ It takes various fragrance notes to create your favourite perfume. Vanilla sourced from Mexico. The Middle Eastern signature: Oud. Southern Italy’s Bergamot renound in the perfumery world. Ingredients come from a variety of different backgrounds, each with its own cultures and history. All combine to create harmonious aromas. We similarly…
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Guides 31 December 2025
Beyond Resolutions: New Year Fragrance Intentions
Beyond Resolutions: New Year Fragrance Intentions There’s a bottle on your dresser you haven’t opened in three years. It’s half-full, amber liquid catching the morning light, the cap slightly askew from the last time you wore it. You don’t need to spray it to remember; the scent is written into your memory like a song…
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Guides 26 November 2025
Best Black Friday Shopping Tips For Perfume Addicts and Deals
Black Friday isn’t for the weak, as a perfume addict. It’s a merciless holiday where the world battles for lucrative deals on luxury fragrances, once priced so high that they could drive you to file for bankruptcy. Going into it blind will leave you with either an empty cart or an empty wallet. In this…
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Events 21 November 2025
Biggest Fragrance Sales Of The Year!
Experience Scents, Sniff & Save Big! Up to 90% Off! Mark your calendars! For just one day, we are opening the doors to our warehouse for an exclusive event. This is your chance to step behind the scenes, explore our world of fragrances, and snag incredible deals on all your favourite scents! 🗓️ Event Details…
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Fragrance Review 7 November 2025
Everything You Need To Know About Khadlaj Shiyaaka Snow
At last the highly anticipated Khadlaj Shiyaaka Snow drops next week Tuesday. However, before you make that purchase, it’s important to learn everything there is to know about the fragrance. In this guide, we’ll be going through what the scent smells like, whether it’ll suit you and additional key details: Shiyaaka Snow 100ml EDP Khadlaj…
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Product Showcase 30 October 2025
Everything You Need To Know About The NEW Lattafa Yara & Asad Elixir Perfumes
Lattafa Yara Elixir 100ml Eau de Parfum For Women Fragrance Notes Top Notes: Strawberry, Black Currant Middle Notes: Jasmine, Orange Blossom Base Notes: Vanilla, Caramel, Amber, Musk What Does Yara Smell Like? To start with, Lattafa Yara Elixir immediately grabs you with a blend of strawberry and black currant notes that introduce you to a juicy and…
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Guides 8 October 2025
10 Of The Best Autumn Perfumes For Women 2025 – Find Your Elegance
As the days grow cooler and the scent of autumn fills the UK air, it’s the perfect time to reach for warmer, richer perfumes. Think soft spices, creamy woods, and comforting florals that feel like a cosy sweater on a crisp day. Here are 10 of the best autumn perfumes for women to wrap themselves…
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Guides 8 October 2025
10 Of The Best Autumn Perfumes For Men 2025 – Your New Cozy Scent
Last UK summer’s scorching temperatures made us question whether we were even in the right country. Deep blue skies, warmth on the skin, zero traffic. Truly a dream as a UK citizen. But falling leaves and chilly weather shouldn’t get in the way of that dream. Relive the comfort you felt with the best autumn…
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Product Showcase 3 October 2025
Best Perfume For Every Season: Summer, Winter, Spring & Fall
As the seasons adapt, so should your perfume selection. Various factors such as temperature, fragrance notes and perfume type can cause your favourite summer fragrance to underperform once the snow starts rolling in. This makes the need for perfumes that perform best in each season even more important. Now, with the latest…
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